Our mission is to invent the future of farming.
Our technology makes farming more efficient and more profitable as demand for food production continues to grow.
What would farming look like in 100 years? How can we make that happen in 10? The answer begins with software. We’ve seen how other businesses have leveraged web and mobile software to improve efficiency and increase profits, and we know that the same can be true for farming.
We believe in putting the grower first. The hard working people behind growing crops often get overlooked, but ultimately it is the farmer who is at the core of agriculture. By serving the farmer, we are serving the industry that we and our families come from and rely on.
Co-Founder & CEO
Growing up on a farm in Michigan and studying Computer Information Systems made Jesse the perfect person to take on this problem.
Co-Founder & CTO
Brad has been building software for 7 years ever since his first office in the back of a barn with Jesse. He's stuck in the city writing code and managing the engineering team these days, but he still enjoys going home to family outside of Bach, Michigan.
Sam Pierce Lolla
After growing up in Pennsylvania and living in Oregon, Sam moved to Michigan to make simple tools that have a big impact. He once guessed the weight of a pumpkin within one one-hundredth of a pound.
Chris just gets stuff done. He loves learning new technology and putting them to use. He also roots every device he owns.
Growth team lead
Dylan grew up on a small family farm in the heart of Iowa. After a 14-year career in online marketing with companies large and small, he is excited to help spread the word about a product that can help his family and many of the farmers he grew up with.